ESG by design

ESG
by design
We embed ESG into product and operations rather than treating it as a report, covering material topics, data capture, policies, and assurance pathways aligned to regional expectations. Outputs map to leading frameworks such as GRI and IFRS sustainability standards, as well as local exchange guidance.
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Partnership Architecture

Where strategic capital meets operational execution

We don't just fund ideas. We architect partnerships where strategic capital becomes operational reality. In MENA's evolving landscape, the equation for success requires more than money—it demands co-ownership, shared risk, and unified execution.

From concept to customer acquisition, we embed ourselves as founding partners, not passive investors. When institutions meet entrepreneurs through Ventra, the outcome isn't just funding—it's the birth of market-defining companies.

Track opportunities from identification to partnership formation across MENA's most promising sectors

Portfolio companies
4
investment focus areas
9
Geo target
MENA + Europe
users served by portfolio
1.2M MAU
portfolio performance

Addressing the challenges that define success in MENA's evolving business landscape

01
Why should early-stage technology companies prioritize ESG frameworks rather than waiting until they're larger?

ESG integration becomes exponentially harder to retrofit after growth. Early implementation shapes product decisions, operational practices, and company culture from the start. Institutional investors and government clients increasingly require ESG documentation during diligence and procurement.

Building ESG into your foundation is cheaper than compliance retrofitting later. You also attract better talent and partners who prioritize purpose-driven business. Waiting until IPO or Series C makes ESG a burdensome compliance exercise rather than genuine operational DNA.

02
What does 'ESG by design' mean in practice for technology companies operating in MENA?

ESG by design means embedding environmental, social, and governance considerations into product development, hiring, procurement, and operational decisions from inception. For MENA companies, this includes data privacy, labor rights, local talent development, and environmental impact of infrastructure.

We map material ESG topics for your sector and geography, then build processes that generate audit evidence continuously. This isn't bolting sustainability reports onto existing operations—it's architecting your business to meet stakeholder expectations systematically.

03
How does Ventra help companies identify material ESG topics relevant to their specific business?

We conduct materiality assessments evaluating which ESG factors matter most to your stakeholders—investors, customers, regulators, and employees. This includes sector-specific analysis of environmental impact, social considerations, and governance risks. For SaaS companies, data privacy and security dominate. For infrastructure firms, energy efficiency and supply chain ethics matter more.

We prioritize topics based on business impact and stakeholder concern, focusing resources where they deliver genuine value rather than checkbox compliance across every possible ESG dimension.

04
What ESG reporting frameworks does Ventra help companies implement?

We align reporting to GRI Standards and IFRS Sustainability Standards for comprehensive disclosure. For public market preparation, we implement SASB materiality guidance for your sector. We also ensure compliance with UAE and Saudi ESG requirements for listed companies and government contractors.

Our approach maps your operational data to multiple frameworks simultaneously through a unified data architecture. This prevents framework-specific silos and reduces reporting burden. We design systems that generate compliance reports automatically rather than through manual quarterly sprints.

05
How does Ventra support companies in establishing data capture systems for ESG metrics?

We implement automated data collection integrated with existing operational systems. Energy consumption, carbon emissions, diversity metrics, and governance indicators flow continuously rather than through manual quarterly collection. We establish data validation processes ensuring accuracy and audit readiness.

Our systems include granularity for product-level or facility-level reporting as needed. API integrations with utility providers, HR systems, and cloud infrastructure capture source data automatically. This infrastructure supports both internal management and external reporting without duplicating effort.

06
What governance structures and policies does Ventra recommend for ESG management?

We help establish board-level ESG oversight through dedicated committee structures or expanded audit committee mandates. We draft policies covering data privacy, supplier conduct, environmental management, diversity and inclusion, and whistleblower protection. We create ESG management roles with clear accountability for implementation and reporting.

Regular management reviews track progress against ESG targets with same rigor as financial metrics. External assurance pathways validate reported data credibility. These structures demonstrate serious commitment rather than performative sustainability theater.

07
How does Ventra help technology companies reduce environmental impact of their operations?

We optimize cloud infrastructure for energy efficiency through right-sizing, regional deployment strategies, and renewable energy-powered data centers. We implement sustainable office practices including energy management, waste reduction, and sustainable procurement. For hardware companies, we design for product longevity, repairability, and end-of-life recycling.

We help establish carbon footprint baselines and reduction targets aligned to Science Based Targets Initiative. We also identify carbon offset programs for unavoidable emissions. Environmental action creates cost savings while meeting stakeholder expectations.

08
What social impact initiatives does Ventra help companies implement in MENA markets?

We help develop local talent through internship programs, training partnerships with universities, and apprenticeship initiatives. We establish supplier diversity programs supporting small and women-owned businesses. We guide responsible AI development considering bias, fairness, and accessibility.

We implement inclusive hiring practices expanding talent pools. For B2B companies, we design products that increase accessibility and inclusion for end users. Social impact isn't separate from business success in MENA—it's essential for government relationships, brand reputation, and employee retention.

We co-build ventures from inception and share ownership through growth. Our partnership approach transforms ideas into market leaders across MENA's most dynamic opportunities.

industries

Innovating across the whole economy

01
Government & institutional partnerships
02
EdTech & digital libraries
03
Telecommunications & language tech
04
HealthTech & public services digitisation
05
Technology infrastructure & cloud
06
Smart cities, IoT & mobility
07
Real estate, construction & facilities
08
Energy, water & climate tech
09
Media, sports & fan engagement

MENA's potential is limitless.
So is our ambition.

We build companies.
We back bold founders.
We define what's next.

54%
loading Ventra
Serdal Holding + Keysol.
Engineering + investment under one roof.